S/S 2022


SNS Distortion
︎︎︎Part of a series of logo experiments conducted on the SNS branding earlier this year.
How far can you go when (manually) displacing a logo?
Very few brands have this amount of confidence in their logo and allow it to be distorted in such disruptive yet playful way.
And very few logos retain this high degree of recognition after such treatment. ︎
[Product images by SNS and photography by Dorian PRS]
F/W 2021


11 vs. 11
︎︎︎This HYPE drop launched November 11, celebrating the signifiance of this number for Football.
This pack contains two firm ground v.ersions (11︎vs. 11︎), a turf version (5︎vs. 5︎) and a trainer  (3︎vs. 3︎) all using asymmetry across both shoes but in an appealing non-disturbing way.
Check out the graphic design approach for the sign—off and some of the ideas that got dropped along the way
here
and note the custom
shoebox
these come in.
[Product images by adidas]
COPA ︎
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PREDATOR ︎
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NEMEZIZ ︎
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